Skip to content
3Wdesign
Start a project
3Wdesign
Get in touch
  1. Home
  2. Technologies
11,909 sitesUnited Kingdom

Most used web technologies in the UK

Which CMS, analytics, ad pixels, CDNs and frameworks UK websites use in 2026 — measured on 11,909 sites by our own crawler.

34%
CMS
4,104 / 11,909
18%
Website builder
2,095 / 11,909
43%
CSS framework
5,160 / 11,909
18%
JS framework
2,160 / 11,909
CMS34%Content management systems behind the site.
  1. WordPress23%
  2. Yoast SEO13%
  3. Drupal4.7%
  4. Rank Math2.4%
  5. Jetpack1.8%
Website builders18%Hosted drag-and-drop builders and page builders.
  1. Gutenberg blocks12%
  2. Elementor4.1%
  3. WPBakery1.7%
  4. Divi0.9%
  5. Webflow0.6%
CSS frameworks43%Utility and component CSS libraries.
  1. Bootstrap33%
  2. Tailwind CSS11%
  3. Foundation1%
  4. MUI0.4%
  5. UIkit0.3%
Web frameworks18%JavaScript and server-side frameworks.
  1. ASP.NET7.1%
  2. React6.8%
  3. Next.js5%
  4. Vue.js1.7%
  5. Nuxt1%
Web fonts48%Font services and icon fonts.
  1. Google Fonts34%
  2. Font Awesome21%
  3. Adobe Fonts7.5%
  4. Bunny Fonts0.4%
JavaScript libraries56%Libraries loaded on the homepage.
  1. jQuery42%
  2. core-js17%
  3. jQuery Migrate16%
  4. Swiper12%
  5. Slick6.7%
Static site generators1%Generators that build HTML ahead of time.
  1. Astro0.7%
  2. Gatsby0.3%
  3. Hugo<0.1%
  4. Eleventy<0.1%
E-commerce platforms19%Shop engines and hosted commerce platforms.
  1. Shopify8.7%
  2. WooCommerce5.4%
  3. Adobe Commerce (Magento)3.4%
  4. PrestaShop0.4%
  5. Salesforce Commerce Cloud0.4%
Accessibility overlays2.4%Accessibility widgets and overlays.
  1. ReciteMe1.2%
  2. UserWay0.8%
  3. accessiBe0.3%
  4. EqualWeb0.1%
  5. AudioEye<0.1%
Analytics42%Web analytics and measurement.
  1. Google Analytics 418%
  2. Cloudflare Web Analytics14%
  3. Universal Analytics (legacy)12%
  4. Matomo1.7%
  5. Comscore1.2%
Session replay & heatmaps10%Recording visitor sessions, clicks and scrolls.
  1. Microsoft Clarity6.1%
  2. Hotjar3.4%
  3. Contentsquare0.5%
  4. Crazy Egg0.4%
  5. Mouseflow0.3%
Tag managers45%Containers that load other tags.
  1. Google Tag Manager43%
  2. Adobe Experience Platform Tags2.6%
  3. Tealium iQ0.6%
  4. Ensighten<0.1%
Customer data platforms0.2%Collecting and routing first-party customer data.
  1. Segment0.1%
  2. RudderStack<0.1%
  3. Tealium AudienceStream<0.1%
  4. Treasure Data<0.1%
Advertising & pixels26%Ad networks, retargeting and conversion pixels.
  1. Google Ads (conversion)11%
  2. Meta Pixel7.2%
  3. Google Marketing Platform (DV360/CM360)4.9%
  4. Google AdSense4%
  5. Google Publisher Tag (Ad Manager)3.7%
Affiliate networks2.9%Affiliate and partner tracking.
  1. Awin1.7%
  2. Rakuten Advertising0.4%
  3. Skimlinks0.3%
  4. Partnerize0.2%
  5. impact.com0.2%
Cookie consent (CMP)27%Cookie banners and consent management.
  1. OneTrust5.5%
  2. Cookiebot (Usercentrics)4.6%
  3. CookieYes4.5%
  4. IAB TCF v2 API4.3%
  5. Civic Cookie Control2.7%
Live chat & support9.2%Chat widgets, help desks and chatbots.
  1. WhatsApp click-to-chat3.4%
  2. tawk.to1.5%
  3. Zendesk1.3%
  4. Gorgias1%
  5. LiveChat0.7%
Marketing automation & CRM2.3%Forms, lead tracking and automation.
  1. HubSpot1%
  2. Salesforce Account Engagement (Pardot)0.3%
  3. Salesforce Marketing Cloud0.2%
  4. SAP Emarsys0.2%
  5. Jotform0.2%
Email marketing12%Newsletter sign-ups and email platforms.
  1. Klaviyo7%
  2. Mailchimp4.4%
  3. Omnisend0.7%
  4. Brevo (Sendinblue)0.4%
  5. OptinMonster0.3%
A/B testing3.7%Experiments and feature flags.
  1. VWO1.5%
  2. Convert0.8%
  3. AB Tasty0.6%
  4. Optimizely0.5%
  5. Google Optimize (retired)0.3%
Personalization0.8%Recommendations and on-site personalization.
  1. Nosto0.4%
  2. Bloomreach0.4%
  3. Insider<0.1%
  4. Algonomy (Richrelevance)<0.1%
  5. Dynamic Yield<0.1%
CDN64%Content delivery networks in front of the site.
  1. Cloudflare45%
  2. jsDelivr12%
  3. cdnjs11%
  4. Amazon CloudFront5.1%
  5. Azure Front Door / CDN3%
Web servers39%Server software announced in response headers.
  1. nginx13%
  2. Apache HTTP Server13%
  3. Varnish5.3%
  4. LiteSpeed4.8%
  5. Microsoft IIS2.8%
Hosting platforms10%PaaS and managed hosting recognizable by headers.
  1. Azure App Service1.9%
  2. WP Engine1.5%
  3. Vercel1.2%
  4. Upsun (Platform.sh)1.1%
  5. Hostinger0.9%
Security & bot protection19%WAFs and bot managers.
  1. Cloudflare Bot Management15%
  2. Akamai Bot Manager1.5%
  3. Imperva (Incapsula)0.7%
  4. Wordfence0.6%
  5. Sucuri WAF0.4%
CAPTCHA20%Challenges on forms and pages.
  1. Google reCAPTCHA19%
  2. hCaptcha8.4%
  3. Cloudflare Turnstile1.3%
  4. Friendly Captcha0.1%
Payments11%Checkout and payment widgets.
  1. Shop Pay7%
  2. PayPal1.9%
  3. Stripe1.6%
  4. Klarna0.8%
  5. Apple Pay JS0.5%
Video9.3%Embedded video players.
  1. YouTube embed5.7%
  2. Vimeo3.2%
  3. Wistia0.4%
  4. JW Player0.3%
  5. Brightcove0.2%
Maps3.5%Embedded maps.
  1. Google Maps2.8%
  2. Leaflet0.5%
  3. Mapbox0.3%
  4. OpenLayers<0.1%
Reviews16%Review widgets and trust badges.
  1. Trustpilot8.8%
  2. Judge.me3.2%
  3. REVIEWS.io2.3%
  4. Yotpo1.2%
  5. Feefo1.2%
Site search1.8%Hosted search and autocomplete.
  1. Algolia0.7%
  2. Doofinder0.7%
  3. Klevu0.4%
  4. Searchspring<0.1%
  5. Coveo<0.1%
Monitoring & RUM5.9%Error tracking and real-user monitoring.
  1. New Relic3.5%
  2. Sentry1%
  3. Bugsnag0.5%
  4. Datadog RUM0.4%
  5. SpeedCurve LUX0.3%
Translation2.3%Website translation and multilingual plugins.
  1. Google Translate widget1.1%
  2. WPML0.6%
  3. GTranslate0.5%
  4. Weglot0.1%
Web push0.6%Browser push notifications.
  1. OneSignal0.5%
  2. PushEngage<0.1%
  3. Webpushr<0.1%
  4. Aimtell<0.1%
  5. Pushwoosh<0.1%
Social & widgets6.5%Share buttons, embeds and comment widgets.
  1. X (Twitter) embed2.5%
  2. Facebook SDK1.5%
  3. AddToAny0.8%
  4. ShareThis0.8%
  5. AddThis0.6%
Programming languages15%Server-side languages that reveal themselves.
  1. PHP14%
  2. Java1%
Booking0.2%Scheduling and booking widgets.
  1. Calendly0.2%

Our crawler: 11,909 sites · United Kingdom · updated 23 Oct 2026 · Methodology

Let's make something good

Tell us about your project — we reply within one business day.

Get in touchServices