Skip to content
3Wdesign
Start a project
3Wdesign
Get in touch
  1. Home
  2. Technologies
  3. Advertising & pixels
  4. Google Marketing Platform (DV360/CM360)
Advertising & pixels

Google Marketing Platform (DV360/CM360) usage in the UK

Google Marketing Platform (DV360/CM360) runs on 4.7% of UK websites in our sample (531 of 11,322). Market share by country, top sites using it and…

4.7%
Share in United Kingdom
531 / 11,322
2
sites in Tranco top 1K
6 in top 10K
#312,301
median Tranco rank
Tranco
0.2%
Among local business websites
34 / 20,305
16
frequent companions
Google Publisher Tag (Ad Manager)

By market

  1. United Kingdom4.7%531
  2. Global7.3%4,967
  3. Netherlands2.1%176
  4. Italy6.2%453
  5. Spain5%213
  6. Japan4.1%506
  7. Latin America5.2%1,016

Trend

Often used with

  1. Google Publisher Tag (Ad Manager)Advertising & pixels69%×19.6
  2. IAB TCF v2 APICookie consent (CMP)53%×13.4
  3. jQueryJavaScript libraries50%
  4. Google Tag ManagerTag managers46%
  5. SourcepointCookie consent (CMP)41%×18
  6. Universal Analytics (legacy)Analytics39%×3.2
  7. Magnite (Rubicon)Advertising & pixels35%×20.2
  8. CloudflareCDN35%
  9. jQuery MigrateJavaScript libraries33%×2.1
  10. VarnishWeb servers32%×6.1

Top sites using Google Marketing Platform (DV360/CM360) All 531 sites

TrancoSiteAlso usesHosting
733dailymail.co.ukAkamaiAmazon Publisher ServicesComscorecore-jsGoogle FontsReactAkamai
740independent.co.ukComscoreGoogle Publisher Tag (Ad Manager)Google Tag ManagerPrebid.jsTaboolaVarnishFastly
2,487guardian.co.ukComscoreGoogle Publisher Tag (Ad Manager)Polyfill.io (compromised CDN)SentryFastly
7,474metoffice.gov.ukMicrosoft ClarityAmazon CloudFrontGoogle Publisher Tag (Ad Manager)Google Tag ManagerjsDelivrMagnite (Rubicon)Akamai
7,591timesonline.co.ukAmazon CloudFrontGoogle Publisher Tag (Ad Manager)New RelicOneTrustSourcepointIAB TCF v2 APIAmazon Web Services
8,540ibtimes.co.ukCloudflareCloudflare Web AnalyticsGoogle Analytics 4Google Publisher Tag (Ad Manager)Prebid.jsMagnite (Rubicon)Cloudflare
10,641inews.co.ukJetpackLodashnginxGoogle reCAPTCHAMagnite (Rubicon)IAB TCF v2 APIAutomattic (WordPress.com)
11,167liverpoolecho.co.ukAmazon CloudFrontGoogle Publisher Tag (Ad Manager)Google Tag ManagerNext.jsInMobi Choice (Quantcast)ReactAmazon Web Services
11,318mod.uknginxVarnishFastly
11,375vogue.co.ukAmazon CloudFrontGoogle Publisher Tag (Ad Manager)Google Tag ManagerOneTrustAmazon Web Services
12,694gq-magazine.co.ukAmazon CloudFrontGoogle Publisher Tag (Ad Manager)Google Tag ManagerOneTrustAmazon Web Services
13,066rhs.org.ukASP.NETBootstrapCloudflareCloudflare Web AnalyticsGoogle Publisher Tag (Ad Manager)Google Tag ManagerCloudflare
13,755spectator.co.ukAdobe FontsAmazon Publisher ServicesChartbeatGoogle Publisher Tag (Ad Manager)Google Tag ManagerGutenberg blocksAutomattic (WordPress.com)
15,673reed.co.ukBootstrapBrazeCloudflareCloudflare Bot ManagementDatadog RUMGoogle FontsCloudflare
16,184oxfordmail.co.ukAdobe Experience Platform TagsAmazon Publisher ServicesAzure Front Door / CDNGoogle Publisher Tag (Ad Manager)jQuery 3.7.1jQuery MigrateMicrosoft Azure
16,997thisismoney.co.ukAkamaiAmazon Publisher ServicesComscorePartnerizeReactMagnite (Rubicon)Akamai
19,279anm.co.ukAkamaiAmazon Publisher ServicesComscorecore-jsReactMagnite (Rubicon)Amazon Web Services
19,514autoexpress.co.ukAmazon CloudFrontDidomiExpressfluctGoogle FontsGoogle Publisher Tag (Ad Manager)Amazon Web Services
20,522lbc.co.ukAstroGoogle Publisher Tag (Ad Manager)Google Tag ManagerGcap As Global Radio Limited
21,574realtimetrains.co.ukGoogle Analytics 4Google Publisher Tag (Ad Manager)nginxInMobi Choice (Quantcast)IAB TCF v2 APISwlines Swlines Ltd
23,233tntsports.co.ukAdobe Experience Platform TagsAmazon CloudFrontGoogle Publisher Tag (Ad Manager)New RelicNext.jsReactAmazon Web Services
24,616glamourmagazine.co.ukAmazon CloudFrontGoogle Publisher Tag (Ad Manager)Google Tag ManagerOneTrustAmazon Web Services
25,702yorkshirepost.co.ukAwinCloudflareCloudflare Bot ManagementComscoreGoogle Publisher Tag (Ad Manager)Magnite (Rubicon)Google Cloud
25,989deliveroo.co.ukCloudflareCloudflare Bot ManagementCloudflare Web AnalyticsGoogle Tag ManagerNext.jsOneTrustCloudflare
27,595houseandgarden.co.ukAmazon CloudFrontGoogle Publisher Tag (Ad Manager)Google Tag ManagerOneTrustAmazon Web Services

Our crawler: 11,322 sites · United Kingdom · updated 13 Nov 2026 · Methodology

Let's make something good

Tell us about your project — we reply within one business day.

Get in touchServices