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Advertising & pixels

Magnite (Rubicon) usage in the UK

Magnite (Rubicon) runs on 1.7% of UK websites in our sample (197 of 11,322). Market share by country, top sites using it and technologies it is paired with.

1.7%
Share in United Kingdom
197 / 11,322
1
sites in Tranco top 1K
3 in top 10K
#304,068
median Tranco rank
Tranco
<0.1%
Among local business websites
8 / 20,305
16
frequent companions
IAB TCF v2 API

By market

  1. United Kingdom1.7%197
  2. Global1%651
  3. Netherlands<0.1%7
  4. Italy0.7%51
  5. Spain0.6%27
  6. Japan0.4%46
  7. Latin America0.1%29

Trend

Often used with

  1. IAB TCF v2 APICookie consent (CMP)95%×24
  2. Google Marketing Platform (DV360/CM360)Advertising & pixels95%×20.2
  3. Google Publisher Tag (Ad Manager)Advertising & pixels91%×26
  4. SourcepointCookie consent (CMP)89%×38.8
  5. Universal Analytics (legacy)Analytics71%×5.9
  6. Amazon Publisher ServicesAdvertising & pixels66%×55.8
  7. jQueryJavaScript libraries66%×1.6
  8. jQuery MigrateJavaScript libraries64%×4.1
  9. Prebid.jsAdvertising & pixels64%×53.7
  10. OutbrainAdvertising & pixels64%×48.3

Top sites using Magnite (Rubicon) All 197 sites

TrancoSiteAlso usesHosting
733dailymail.co.ukAkamaiAmazon Publisher ServicesComscorecore-jsGoogle Marketing Platform (DV360/CM360)Google FontsAkamai
7,474metoffice.gov.ukMicrosoft ClarityAmazon CloudFrontGoogle Marketing Platform (DV360/CM360)Google Publisher Tag (Ad Manager)Google Tag ManagerjsDelivrAkamai
8,540ibtimes.co.ukCloudflareCloudflare Web AnalyticsGoogle Marketing Platform (DV360/CM360)Google Analytics 4Google Publisher Tag (Ad Manager)Prebid.jsCloudflare
10,641inews.co.ukGoogle Marketing Platform (DV360/CM360)JetpackLodashnginxGoogle reCAPTCHAIAB TCF v2 APIAutomattic (WordPress.com)
13,755spectator.co.ukAdobe FontsAmazon Publisher ServicesChartbeatGoogle Marketing Platform (DV360/CM360)Google Publisher Tag (Ad Manager)Google Tag ManagerAutomattic (WordPress.com)
16,184oxfordmail.co.ukAdobe Experience Platform TagsAmazon Publisher ServicesAzure Front Door / CDNGoogle Marketing Platform (DV360/CM360)Google Publisher Tag (Ad Manager)jQuery 3.7.1Microsoft Azure
16,997thisismoney.co.ukAkamaiAmazon Publisher ServicesComscoreGoogle Marketing Platform (DV360/CM360)PartnerizeReactAkamai
19,279anm.co.ukAkamaiAmazon Publisher ServicesComscorecore-jsGoogle Marketing Platform (DV360/CM360)ReactAmazon Web Services
25,702yorkshirepost.co.ukAwinCloudflareCloudflare Bot ManagementComscoreGoogle Marketing Platform (DV360/CM360)Google Publisher Tag (Ad Manager)Google Cloud
31,000edp24.co.ukAdobe Experience Platform TagsAmazon Publisher ServicesAzure Front Door / CDNGoogle Marketing Platform (DV360/CM360)Google Publisher Tag (Ad Manager)jQuery 3.7.1Microsoft Azure
31,252thenorthernecho.co.ukAdobe Experience Platform TagsAmazon Publisher ServicesAzure Front Door / CDNGoogle Marketing Platform (DV360/CM360)Google Publisher Tag (Ad Manager)jQuery 3.7.1Microsoft Azure
33,014sussexexpress.co.ukAwinCloudflareCloudflare Bot ManagementComscoreGoogle Marketing Platform (DV360/CM360)Google Publisher Tag (Ad Manager)Google Cloud
33,784thestar.co.ukAwinCloudflareCloudflare Bot ManagementComscoreGoogle Marketing Platform (DV360/CM360)Google Publisher Tag (Ad Manager)Google Cloud
34,171yorkshireeveningpost.co.ukAwinCloudflareCloudflare Bot ManagementComscoreGoogle Marketing Platform (DV360/CM360)Google Publisher Tag (Ad Manager)Google Cloud
35,494dailyecho.co.ukAdobe Experience Platform TagsAmazon Publisher ServicesAzure Front Door / CDNGoogle Marketing Platform (DV360/CM360)Google Publisher Tag (Ad Manager)jQuery 3.7.1Microsoft Azure
37,075bournemouthecho.co.ukAdobe Experience Platform TagsAmazon Publisher ServicesAzure Front Door / CDNGoogle Marketing Platform (DV360/CM360)Google Publisher Tag (Ad Manager)jQuery 3.7.1Microsoft Azure
37,163lancashiretelegraph.co.ukAdobe Experience Platform TagsAmazon Publisher ServicesAzure Front Door / CDNGoogle Marketing Platform (DV360/CM360)Google Publisher Tag (Ad Manager)jQuery 3.7.1Microsoft Azure
37,649thetelegraphandargus.co.ukAdobe Experience Platform TagsAmazon Publisher ServicesAzure Front Door / CDNGoogle Marketing Platform (DV360/CM360)Google Publisher Tag (Ad Manager)jQuery 3.7.1Microsoft Azure
37,898eadt.co.ukAdobe Experience Platform TagsAmazon Publisher ServicesAzure Front Door / CDNGoogle Marketing Platform (DV360/CM360)Google Publisher Tag (Ad Manager)jQuery 3.7.1Microsoft Azure
40,449theboltonnews.co.ukAdobe Experience Platform TagsAmazon Publisher ServicesAzure Front Door / CDNGoogle Marketing Platform (DV360/CM360)Google Publisher Tag (Ad Manager)jQuery 3.7.1Microsoft Azure
42,452southwalesargus.co.ukAdobe Experience Platform TagsAmazon Publisher ServicesAzure Front Door / CDNGoogle Marketing Platform (DV360/CM360)Google Publisher Tag (Ad Manager)jQuery 3.7.1Microsoft Azure
44,108babycentre.co.ukAkamaiAmazon Publisher ServicesGoogle Marketing Platform (DV360/CM360)Google Publisher Tag (Ad Manager)Instagram embedMUIAmazon Web Services
45,997worcesternews.co.ukAdobe Experience Platform TagsAmazon Publisher ServicesAzure Front Door / CDNGoogle Marketing Platform (DV360/CM360)Google Publisher Tag (Ad Manager)jQuery 3.7.1Microsoft Azure
46,585echo-news.co.ukAdobe Experience Platform TagsAmazon Publisher ServicesAzure Front Door / CDNGoogle Marketing Platform (DV360/CM360)Google Publisher Tag (Ad Manager)jQuery 3.7.1Microsoft Azure
48,001swindonadvertiser.co.ukAdobe Experience Platform TagsAmazon Publisher ServicesAzure Front Door / CDNGoogle Marketing Platform (DV360/CM360)Google Publisher Tag (Ad Manager)jQuery 3.7.1Microsoft Azure

Our crawler: 11,322 sites · United Kingdom · updated 13 Nov 2026 · Methodology

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