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A/B testing

VWO usage in the UK

VWO runs on 1.4% of UK websites in our sample (157 of 11,322). Market share by country, top sites using it and technologies it is paired with.

1.4%
Share in United Kingdom
157 / 11,322
0
sites in Tranco top 1K
2 in top 10K
#346,349
median Tranco rank
Tranco
0.1%
Among local business websites
26 / 20,305
16
frequent companions
Google Tag Manager

By market

  1. United Kingdom1.4%157
  2. Global1.6%1,072
  3. Netherlands2.1%178
  4. Italy0.4%27
  5. Spain1%42
  6. Japan0.3%39
  7. Latin America1%185

Trend

Often used with

  1. Google Tag ManagerTag managers92%×2.2
  2. jQueryJavaScript libraries52%
  3. BootstrapCSS frameworks48%
  4. CloudflareCDN41%
  5. Google FontsWeb fonts27%
  6. TrustpilotReviews27%×3.5
  7. OneTrustCookie consent (CMP)26%×4.7
  8. WordPressCMS22%
  9. jsDelivrCDN21%
  10. Font AwesomeWeb fonts20%

Top sites using VWO All 157 sites

TrancoSiteAlso usesHosting
1,231rightmove.co.ukExpressGoogle Cloud CDN / GFEGoogle Tag ManagerOneTrustVarnishFastly
7,350york.ac.ukCloudflareGoogle Tag ManagerJanet Jisc Services Limited
10,641inews.co.ukGoogle Marketing Platform (DV360/CM360)JetpackLodashnginxGoogle reCAPTCHAMagnite (Rubicon)Automattic (WordPress.com)
11,166qmul.ac.ukAmazon CloudFrontGoogle Tag ManagerjQueryLinkedIn Insight TagTailwind CSSAmazon Web Services
14,880london.gov.ukAlpine.jsCloudflareCivic Cookie ControlDrupalGoogle FontsGoogle Tag ManagerCloudflare
15,573iwm.org.ukCloudflareDrupal 11Google Tag ManagerjQueryCloudflare
20,158port.ac.ukAcquiaAlgoliaBootstrapCloudflareCookieFirstDrupal 10Amazon Web Services
21,838yougov.co.ukAngular 21.2.7fluctGoogle Tag ManagerImperva (Incapsula)New RelicOneTrustImperva
27,120macmillan.org.ukAzure App ServiceBootstrapGoogle Tag ManagerOneTrustSitecoreMicrosoft Azure
29,570diabetes.org.ukAddToAnycdnjsDrupal 11Font AwesomeGoogle Tag ManagerjQueryFastly
31,519lawsociety.org.ukBootstrap 4.0.0Microsoft ClarityCloudflare Web AnalyticsCivic Cookie ControlGoogle Marketing Platform (DV360/CM360)Google Publisher Tag (Ad Manager)Microsoft Azure
35,721woodlandtrust.org.ukASP.NETAzure Front Door / CDNcdnjsGoogle Tag ManagerjQuery 3.7.1jQuery UIMicrosoft Azure
37,256easyfundraising.org.ukcdnjsCloudflareCloudflare Bot ManagementCloudflare Web AnalyticsFont AwesomeGoogle Tag ManagerCloudflare
39,789hud.ac.ukAdobe FontsApache HTTP ServerBootstrap 5.2.0cdnjsFont AwesomeGoogle FontsAmazon Web Services
40,800salesfire.co.ukAdobe FontsBootstrapCloudflareCloudflare Bot ManagementCookiebot (Usercentrics)core-jsCloudflare
40,901prospects.ac.ukASP.NETBootstrapcdnjsCloudflareCloudflare Bot ManagementGoogle FontsCloudflare
45,960topcashback.co.ukASP.NETBootstrapAmazon CloudFrontConvertCrazy EggGoogle Marketing Platform (DV360/CM360)Amazon Web Services
50,237uel.ac.ukAcquiaAkamaiBootstrapDrupal 11Font AwesomeGoogle Tag ManagerAmazon Web Services
50,350greenpeace.org.ukBootstrapCookieYescore-jsFont AwesomeGoogle Tag ManagerGutenberg blocksSucuri
51,272unison.org.ukAcquiaCloudflareCloudflare Bot ManagementCivic Cookie ControlDrupal 11Google Tag ManagerCloudflare
54,636royalparks.org.ukAcquiaAlpine.jsDrupal 11Google Tag ManagerjQueryOneTrustAmazon Web Services
58,395parkers.co.ukAmazon CloudFrontGoogle Tag Managernginx 1.28.1ReactGoogle reCAPTCHASourcepointAmazon Web Services
59,871postcodelottery.co.ukAmazon CloudFrontNext.jsReactStoryblokSwiperTailwind CSSAmazon Web Services
61,557blinds-2go.co.ukASP.NETBloomreachBootstrapCloudflareGoogle Tag ManagerlazysizesCloudflare
61,745appliancesdirect.co.ukAdobe FontsAfterpay / ClearpayAngularJSASP.NETBootstrapFeefoFastly

Our crawler: 11,322 sites · United Kingdom · updated 13 Nov 2026 · Methodology

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