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11,322 sitesUnited Kingdom

Title, meta description & H1 statistics in the UK

Titles, descriptions, H1, canonical, lang and other on-page basics of homepages.

64%
Title 31–70 characters
7,197 / 11,288
83%
Meta description
9,416 / 11,288
63%
Exactly one H1
7,149 / 11,288
75%
Canonical link
8,497 / 11,288

Title length

2.4%≤ 0
7.8%1–15
16%16–30
16%31–45
33%46–60
15%61–70
7.2%71–90
2.9%> 90

Characters · Share of 11,288 sites in the sample.

By market

MetricUnited KingdomGlobalNetherlandsItalySpainJapanLatin America
Title 31–70 characters64%56%64%58%62%27%53%
Meta description83%81%83%80%81%86%74%
Exactly one H163%54%63%51%59%58%45%
Canonical link75%66%72%71%73%50%66%
lang attribute92%87%92%92%92%87%89%
Mobile viewport94%91%94%94%94%85%93%
Open Graph44%50%41%47%45%59%48%
JSON-LD structured data58%47%60%55%56%31%48%
hreflang links16%22%26%28%36%7.6%11%
Homepage noindex1.2%1.5%1.3%1.2%1.3%1.1%1.1%
Favicon87%85%87%89%90%79%88%

Meta description length

7.5%≤ 50
7.9%51–100
25%101–140
39%141–160
12%161–200
9.5%> 200

Characters · Share of 9,416 sites in the sample.

H1 headings on the homepage

  1. 1One H163%7,149
  2. 2No H122%2,527
  3. 3Three or more7.3%819
  4. 4Two H17%793

Share of 11,288 sites in the sample.

Page languages

  1. 1English90%10,180
  2. 2Vietnamese0.3%36
  3. 3Indonesian0.3%29
  4. 4Arabic0.2%20
  5. 5Russian0.1%15
  6. 6Chinese<0.1%10
  7. 7German<0.1%7
  8. 8Polish<0.1%6
  9. 9gb<0.1%6
  10. 10French<0.1%4
  11. 11Welsh<0.1%3
  12. 12x-<0.1%3

Share of 11,288 sites in the sample.

Our crawler: 11,322 sites · United Kingdom · updated 13 Nov 2026 · Methodology

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